Every year, on 28 January, this date is celebrated, since it was on 28 January 1981 that Convention 108 of the Council of Europe was established, the Convention "for the protection of persons with regard to the automatic processing of personal character ".

However, Data Privacy Day was only established in 2006 in the Council of Europe. The purpose of this event is to raise awareness of the importance of privacy and protection of personal data.

Every year, actions are promoted for the dissemination of means and good practices for data protection. This day aims to make citizens aware of the posture they must have to protect their privacy.

Leveraging the date, technology giants like Google and Microsoft have shared more information about how they use the personal data of users of their services.

Data Privacy Day is a celebration of the dignity of the individual, expressed in personal information.