"Management Control and Creativity" Seminar on PBS
Zalox’s CEO was one of the invited speakers at the "Control of Management and Creativity" Seminar at Porto Business School.
At the invitation of Porto Business School, ZALOX’s CEO, Francisco Cardoso, was present yesterday as speaker at the "Management Control and Creativity" Seminar.
The subject under discussion was Management Control as a limiting tool or a tool to promote creativity and success, an increasingly relevant issue at a time when day-to-day speed requires organization by professionals involved in project management and companies.
Also invited were Francisca Carneiro Fernandes, President of the Board of Directors of Teatro Nacional de São João of and Nuno Silva, Director of EFACEC’s Technology Management Office.
Francisco Cardoso gave a presentation based on real examples, in which an image of trust was transmitted and that "thinking outside the box" can be done differently. Looking at a past, in which entrepreneurs marginalized creative areas such as Advertising and Marketing and there was a conformity to the results obtained, the need to adopt new tools after the economic crisis was addressed.
Today, companies are more permeable and sensitive to creative areas, recognizing them as important and contemplating them in their annual budgets. Zalox has taken advantage of the knowledge acquired to develop management tools for its customers, which have catapulted their results with an optimization of resources, improving cost control.
The event ended with a debate in which a number of questions related to the co-existence of departments such as design and engineering were raised but ended with the idea that these areas could easily exist within the same structure.
The event took place in the scope of the Post-Graduation in Management Control and Performance Evaluation, and was the first of a series of Seminars on Management Control, dedicated to the discussion of Future Trends of the area.
The Postgraduatiom in Management Control and Performance Evaluation is directed to professionals related to the financial and management control areas in organizations of various dimensions and market segments.
Zalox’s CEO was one of the invited speakers at the "Control of Management and Creativity" Seminar at Porto Business School.
At the invitation of Porto Business School, ZALOX’s CEO, Francisco Cardoso, was present yesterday as speaker at the "Management Control and Creativity" Seminar.
The subject under discussion was Management Control as a limiting tool or a tool to promote creativity and success, an increasingly relevant issue at a time when day-to-day speed requires organization by professionals involved in project management and companies.
Also invited were Francisca Carneiro Fernandes, President of the Board of Directors of Teatro Nacional de São João of and Nuno Silva, Director of EFACEC’s Technology Management Office.
Francisco Cardoso gave a presentation based on real examples, in which an image of trust was transmitted and that "thinking outside the box" can be done differently. Looking at a past, in which entrepreneurs marginalized creative areas such as Advertising and Marketing and there was a conformity to the results obtained, the need to adopt new tools after the economic crisis was addressed.
Today, companies are more permeable and sensitive to creative areas, recognizing them as important and contemplating them in their annual budgets. Zalox has taken advantage of the knowledge acquired to develop management tools for its customers, which have catapulted their results with an optimization of resources, improving cost control.
The event ended with a debate in which a number of questions related to the co-existence of departments such as design and engineering were raised but ended with the idea that these areas could easily exist within the same structure.
The event took place in the scope of the Post-Graduation in Management Control and Performance Evaluation, and was the first of a series of Seminars on Management Control, dedicated to the discussion of Future Trends of the area.
The Postgraduatiom in Management Control and Performance Evaluation is directed to professionals related to the financial and management control areas in organizations of various dimensions and market segments.
